Write Your Way to Success

Find Success in Writing

Are you ready to learn how to become a successful writer?

Until you are a successful writer, the first thing you need to realise is that your editor doesn’t care  who you are. The only concern your editor has is that your writing is at the acceptable standard.

In order to achieve this standard you will need to be serious and committed in your writing. The first thing you need to do is develop your writing style and technique in a way that gives value to your audience. You can achieve this “success in writing” technique by reading books on a wide array of subjects, by observing what is happening in the world, by taking notice of people’s opinions, and by analysing attitudes of the people you meet on a daily basis.

Become an expert

Next you need to recognise the importance of being an expert. To become an expert writer you are going to need the help of an expert writer. Start by submitting articles to a number of article sites. They will accept or reject your article. If they reject it, they will let you know what your mistakes were. There are tons of these sites. Just do a search. Although, I do recommend using ezinearticle.com as it is considered one of the leading article banks online.

To begin with don’t write in just one field. Instead try your hand at a number of different areas so you can begin to recognize where your potential lies. Never restrict yourself. Finally, have some fun and enjoy your writing experiences.

Here are 5 tips to help you get started:

1. Use your life experiences to help you write.
2. Put your thoughts into mini writings
3. Sharpen your observation skills
4. Always have a professional attitude
5. Write – write – and then write some more – that’s how you learn

You can become a successful writer if that’s really what you want to do. It’s really up to you.

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Sixteen Must-Have WordPress Blog Plugins

WordPress Blog Plugins

Some of you may not know that I have been using WordPress since 2005. The main reason I started creating websites with WP was to market my Property Lettings Business. I started out in a niche market for Student Lettings in Sunderland. For a while our business was probably the only “Student Lettings” Business in Sunderland that had a searchable website to showcase the properties.  I tried lots of WordPress Blog Plugins over the years and the list below is some of the most useful plugins I’m using now.

WordPress Blog Plugins

Here is a list of some of the plugins I have installed on my websites.

Akismet Anti-Spam –  Akismet is quite possibly the best way in the world to protect your blog from spam. Your site is fully configured and being protected, even while you sleep.

Shareaholic – share buttons for your pages and posts, help you and others to share your content around the web via selected social media networks. I also like the print PDF of web page which I found very useful in my property business.

Facebook comments by WPDevart – This Facebook comments plugin will help you to display Facebook Comments box on your website. You can use Facebook Comments on your pages/posts.

Pixel Caffeine – Quickest and easiest way to connect your Facebook Advertising account. Install the base code pixel on your web pages so you can build custom audiences from your website / blog for your Facebook marketing.

Pretty Links Marketers Edition – Shrink, track and share any URL on the Internet from your WordPress website.

NextScripts, Social Networks Autoposter – This plugin automatically publishes posts from your blog to multiple accounts on Facebook, Twitter, and Google+ profiles and/or pages.

WP InstaLegalPages – A helpful and time saver premium plugin to auto-add legal pages on your sites. (you will need to check and edit where required to fit with your product or service, but very handy plugin.

YouTube Advanced by Embed Plus – Uses an advanced YouTube player to enhance the playback and engagement of each YouTube embed. Just paste YouTube Links!

Note the White Screen of Death

OptimizePress – OptimizePress plugin for marketers. Create squeeze pages, sales letters and much more with ease. This plugin has caused me some headaches (note “White Screen of Death”) a few years ago.

Yoast SEO – I use this on all of my websites. The all-in-one SEO solution for WordPress, including on-page content analysis, XML sitemaps. It helps you to optimise your headlines and post copy so that it is search engine friendly.

Google Sitemap – This plugin will generate a special XML sitemap which will help search engines like Google, Yahoo, Bing and Ask.com to better index your blog.

W3 Total Cache – Improves the SEO and user experience of your site by increasing website performance, reducing download times via features like content delivery.

WP Email Capture – Captures email addresses for insertion into software such as Aweber or Mailchimp

WordPress Editorial Calendar – The Editorial Calendar makes it possible to see all your posts and drag and drop them to manage your blog

WP Content Copy Protection & No Right Click – This WP plugin protects the posts content from being copied by any other web site author, if you don’t want your content to spread without your permission! There will be no copy and paste function.

WP Property – WP- Property is a leading WordPress plugin for creating and managing real estate sales and property rentals and management.
This last WordPress Blog plugin I used to showcase the student rental properties. I don’t use this now, but it is still available to transform WordPress sites into Property Marketing websites.

What’s happened to my WP Blog? White Screen of Death

The White Screen of Death

Now some of you may not have experienced what has been termed “The white screen of death” but let me tell you as a beginner (IM Apprentice) the first time this happens to your WordPress blog it can be a bit scary.  You may not be able to log back in through the WP Admin panel, all you see is your URL  in the browser and a blank white screen in front of you.

So I thought I would share my experience here, and point out that all is not lost when this happens.

Regular Backups

Firstly, when ever you make changes to your WordPress site by adding themes, or updating plugins, always take a backup. This is good advice but its not always followed. Luckily I did follow this advice this time.

Why has this happened?

If you were updating or adding a theme or a plugin when you lost the site then the likely cause is the last item added or updated.

This is what happened to me today. Three of the plugins I have installed on my blog were showing updates available, so before clicking the update I took a back up of WP and saved the file to my desktop site folder. So I know where to find the backup if it is needed.  See some of the most used plugins.

One by one I updated the plugins. The final plugin update caused the site to fail.  I know exactly which plugin caused the issue and I need to deactivate that plugin, but when trying to log back into WordPress the Admin panel is just a “White Screen”.

What to do when Locked out of WordPress Admin?

I wanted to deactivate the plugins but was locked out of the admin panel. This is when I try Google!

I had experienced the white screen of death once before and I remember that there is a number of good resources on the subject.  So here is what I searched for “the white screen of death wordpress”

Top blog showing at the number one spot for the google search  is www.wpbeginner.com 

This site will help any WordPress beginner or  IM apprentice.  So a quick read of the first page “How to fix the WordPress White Screen of Death” and I find the heading two thirds of the way down the post “Disabling All Plugins” and a link to a new post

“How to Deactivate All Plugins when not able to access WP-Admin.”   Using the FTP from the host’s file manager is the method I used to recover my blog.

This resource describes how you can find the plugin folder in the WP-content file.  All you need to do is rename the plugin folder to “plugins.deactiviate”  next step I go to the WP admin and re try log in, SUCCESS!

Once logged in to WordPress all the plugins are showing as deactivated, I just followed the instructions on wpbeginner.com resource and renamed the file via the FTP host to plugins again the returned to WordPress to reactivate the plugins one by one.

So my blog site is restored – all I need to know now is what to do with the faulty plugin?

Any comments anyone?

Start Making Money Online in any Niche

March 21, 2018

Making Money Online

Are you still looking for that making money online  “get rich quick”, “push button system”, or “risk free investment”?

If you are TRUE to yourself you and I both know that these things are not real.

Did you know that your MINDSET is the key to your own SUCCESS!

Video

Listen to this video on “5 Lessons to live by”

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Is your goal weight, dream job, personal fulfilment or even love simply slipping between your fingers … day-after-day, month-after-month and year-after-year?

What Do You Really Need To Do To Start Making Money Online in any Niche?

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Just 4 simple steps to setting yourself up to start earning money online.

Follow these Four Simple Steps above.
Sit back and allow me create your new custom front end sales funnel for your business or opportunity.
Finally just focus on driving traffic to your new custom front end sales funnel.

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How to start and grow your online business

February 14, 2018

Grow Your Online Business

Get clear about exactly what you deliver, take a look at your products and services, understand what it is that you provide your customers, they want to know “What’s In It For Me” WIIFM. This is how you will grow your online business.

Get clear on the audience that you are actually serving, start out targeting broad, then niche down.

Get very specific so people know exactly who you are helping and how you help them.

Understand why someone will actually buy from you… if it is YOU or Your MAGIC then this can be a roadblock, it’s better to have a message and process that you bring someone through.

The sale process is a simple one…

a). Find someone’s pain

b). Find someone’s vision

c). Find the solution

d). Show them the solution for a new reality

Lead generation

Don’t rely on one source of lead generation… use multiple sources… Solo Ads, Facebook, YouTube, PPC, Bing or Google ad words, SEO Organic, PR…

Get one working first, then keep expanding… this is SUPER important, if you don’t do it, it is the SINGLE biggest risk in your business.

Multiple Revenue Streams

This means, that you should have a couple different sources of revenue.

You want to be able to ensure that if something doesn’t “work”, you wouldn’t be out of the game.

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To grow your business you need to figure out which part of your business you’re weak on…

Marketing / Sales OR Operations/Finance/Management and then hire your #2…

This is critical…

Your either good at one of the two, most aren’t good at both.

If you are good at Marketing/Sales and have no one for the Operations/Finance, you’ll get yourself into fire fighting mode.

If you are good at Operations, but not Marketing/Sales, you’ll very soon have no customers to buy your stuff.

Plan and Implement a Marketing Funnel that can turn strangers into customers.

Base your lead generation on the first part of this strategy. Think about your product, your sale cycle/conversion times, your audience and calculate the numbers you need to reach $1M, or $100,000.

If you don’t know your numbers here, you’ll be fire fighting again…

Build Your Community not just Leads

Build an audience/community not just generating leads… this can be on social media platforms like a Facebook Group, or Linkedin Group, a Meetup Group… I don’t care HOW you do it, just do it…

However, if you don’t build a business that has a community, you will be working blind… Every single lead coming through your funnel should have the chance to both become a customer and a part of your community.

Failing is almost impossible when you have created a great community around your business.

And finally find a Mentor, Coach or Mastermind program

If you can buy access to solving a problem that would take you 4 weeks or 4 months to resolve, that someone else can solve in much less time…

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VALUE your TIME and look for the money, and think of the STRESS & TIME you’ll save…

Don’t forget

Work Hard… Work Smart… Stay Focused

WordPress for Niche Markets Top 3 Reasons

Niche market website or blog

Multitasking is a skill which can be really beneficial in a number of situations but not always. Multi-purpose themes may suit certain businesses but not all of them. WordPress is a great content package which can be perfectly utilised to suit the needs of every niche website of blog.

Still wondering which platform to choose for your latest niche market website or blog?

A simple and effective way would be to understand what exactly you need to get started. Once you consider the topic carefully, there would be two good options. One would be a comprehensive content management system and another a simple website or blog platform, but the truth is that one clear answer comes up organically: WordPress.

With 32 versions of WordPress released till 2017 and over 72 languages supported, WordPress is versatile and modern, and it can be effectively used in virtually any niche market. A proof of its power and flexibility is the fact that WordPress is embraced by some of the  biggest names  in the web hosting industry as a product that is well-worth special attention.

Introduced in 2003, WordPress started out as a humble blogging platform and then evolved rapidly into a wholesome content management package. Built on PHP and MySQL, WordPress can be self-hosted by choosing a third party hosting company or outsource the hosting, customer support, and services to WordPress.

Whichever you choose, you can’t really go wrong. Not every content management platform can say that 28% of all websites across the world are powered by it.

WordPress can.

51 Amazing Facts You Probably Don't Know About WordPress

Launching Investment & Value

At the time of launching a website or a blog, there are some considerations to be pre-decided before implementation.

As a rule of thumb, niche themes on WordPress are cheaper and easier to install compared to themes available for the mass market. It helps that the niche themes come with unique and innovative functionalities. Most themes likely be used by fewer number of your competitors as they are suitable for a specific target group and not for mass market consumption.

Nature of Business

When making the decision on picking a theme for your website or blog consider first the nature of business. It makes more sense to go with a niche theme when a business is going to be limited in scale and scope.  Niche themes are more compact and suitable for the purpose. A business which is starting small with good prospects to expand on either product lines and markets would need a more wide-ranging mass market theme with greater functionalities to scale according to the increasing scope of activities.

Skills Inventory Available

A small but often overlooked aspect of the entire WordPress theme selection and installation process is the level of user skills.

 A simple skills inventory of the user who will be involved in the entire process is useful.  If it is going to be you, see how capable or experienced you are with identifying, customising and installing a particular theme.

The SEO potential of WordPress make it very good for targeting niche markets.  Topics such as magazines, businesses, ecommerce, online communities, photography, affiliate websites, nonprofits and job boards, among others.

With amazing and effective user management system and powerful SEO plugins, WordPress is a world leader in creating diverse niche websites and blogs.

Honestly, WordPress is just waiting to be discovered.

Go ahead and innovate today!

Visit our friends at Websitebuilder.org for more amazing facts you probably don’t know about WordPress.

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